We are persistent in qualifying and identifying the best person to meet a client’s study requirements. We invest time to identify the people with the most experience of a specific product and who can give robust and useful insight as a result.
Our staff are highly experienced in approaching and engaging senior and specialist healthcare professionals to support studies.
This has led us to support a broad range of product-related studies over the years. We have a particular track-record in recruiting respondents for product positioning studies involving rare or orphan diseases, but also get involved in more crowded markets, such as diabetes.
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Reaching High Volume Prescribers of Uterine Fibroids Drugs – and Patients
Our client, a US boutique consultancy, needed to test a product profile for a new uterine fibroids drug with HVPs in 9 countries and patients in 2 countries: a total of 140 interviews
Further phases of this research followed
We recruited 10 High Volume Prescribing Ob/Gynaes who treat Uterine Fibroids in each of the 9 countries plus 50 patients on Esmya/Fibristal across the UK and Canada only.
KQH hosted the secure product profiles and our clients conducted the interviews with the help of real-time translators where necessary.
Our client was able to modify the product profiles as the study progressed and gain real insights into the likely reaction to this new drug by both prescribers and patients.